SEATTLE – The Washington Tourism Alliance (WTA) announced the release of the 2014 official Washington State Visitors’ Guide. The guide is produced through a strategic partnership with WTA, the Washington Lodging Association (WLA) and SagaCity Media Inc.
The 2014 edition marks the 15th annual publication of the guide, and the goal of the publishing partners is to expand the benefits of tourism throughout our state. With a circulation of 375,000 copies, the guide has a readership of nearly one million.
The print guide is linked to www.experiencewa.com, the official state tourism web site. Prospective travelers can read the guide online and order a free copy through the website. WTA will mail the guide at no charge to addresses across the United States using funding it received from the Washington State Legislature to assist with distribution of the Guide.
Some 65,000 copies will be mailed to Seattle Met and Portland Monthly magazine subscribers, and other copies will be featured at some 2,000 visitor centers in Arizona, California, Colorado, Idaho, Nevada, Oregon, Texas, Washington State and Vancouver, B.C. The guide will also for purchase on newsstands and checkout counters at Whole Foods, QFC, Fred Meyer and Barnes & Noble and other retail locations in Washington, Oregon and California.
Travelers can also access versions of the guide that are optimized for iPads, android tablets and smart phones, and they will be able to read and order copies of the visitors’ guide online at www.StayinWashington.com, the WLA’s consumer travel web site.
The 2014 official Washington State Visitors’ Guide highlights the state’s ten travel regions and includes regional maps, insider travel trips, itinerary suggestions and contact information for an array of standout local businesses and attractions. This year’s guide features water-based adventures and outdoor music festivals, and highlights Native American museums, locally-made products, birding and more. It has three unique covers to underscore the beauty and breadth of Washington State visitor experiences.
“The new edition of the Washington State Visitor’ Guide makes you want to map out an extensive trip all across the state. It’s a gorgeous publication which features Washington’s wonderful travel destinations,” said Louise Stanton-Masten, WTA Executive Director. “Combined with our website, www.experiencewa.com, we are able to market Washington State to millions of potential travelers.”
Attached photos: The guide features three unique covers to underscore the beauty and breadth of Washington State visitor experiences.
About the Washington Tourism Alliance
The WTA is a 501[c]6 organization with a mission to advocate, promote, develop and sustain the economic well-being of the Washington tourism industry. The WTA was established by industry stakeholders with the sole mission of sustaining WashingtonState destination tourism marketing. The WTA procures and administers funds for state destination tourism marketing activities and creates and implements a strategic statewide destination marketing plan. Visit www.watourismalliance.com to learn more.
About the Washington Lodging Association
The Washington Lodging Association (WLA) is the trade and professional association for WashingtonState’s lodging industry. Founded in 1920, it is dedicated to strengthening the hospitality industry by working towards a favorable legislative and regulatory environment, providing valuable programming and services to its members, and by promoting Washington as a tourist destination.
About SagaCity Media Inc.
SagaCity Media Inc is a multimedia company that publishes more than two dozen editorial and custom magazines in the Pacific Northwest and the Mountain West. With its proprietary titles and its projects for outside clients, SagaCity provides an authorative voice that fosters community and sets ambitious standards in industries ranging from tourism to bridal to golf. The creative development and delivery of quality content are also propelling growth in SagaCity’s evolving digital media business.