WTA Names David Blandford as Interim Executive Director

FOR IMMEDIATE RELEASE
April 28, 2020

Media Contact:
Christina Pivarnik
(360) 531-0127/christina@pivarnik.com

The Washington Tourism Alliance (WTA) announced the appointment of David Blandford as its Interim Executive Director, effective May 4, 2020. Blandford will lead the organization’s marketing activities in addition to a growing range of initiatives related to COVID-19, including tourism industry recovery and crisis communications.

“David has in-depth knowledge of Washington tourism, the current challenges we face, an optimistic, pragmatic view for the future, and excellent relationships with our stakeholders here in the state as well as across the country and internationally,” said Shiloh Burgess, WTA Chair. “He is the ideal person to take the helm for the WTA at this time, having served on our Board of Directors since 2012 and as Co-Chair since 2018.” He joins veteran WTA staff members Mike Moe, Managing Director, and Diana Thibado, Director of Operations. The team of three will lead WTA marketing and operations with a concerted emphasis in COVID-19 tourism industry recovery and business mitigation.

“We’ve had the opportunity to closely work with David as Co-Chair over the past two years,” said Moe. “We’re excited about the continuity of his leadership and the future of the WTA.” Blandford was part of the industry group that fought to preserve state tourism office funding in 2009-2010 and inaugurated the Washington Tourism Alliance to re-establish tourism funding after the tourism office closed in 2011. 

A 30-year veteran of the tourism industry, Blandford brings extensive marketing, communications and public affairs experience at the local, state and national travel and tourism industry levels. He began his industry career running press trips across Washington State as part of a contract with the state tourism office. In his tenure with the Seattle News Bureau and Visit Seattle, Blandford worked extensively with the state tourism office and the private sector industry to promote Washington State and its various destinations in both domestic and international markets. 

He most recently served as Senior Vice President, Public Affairs at Visit Seattle, 2017-2020. He previously held several other positions with the organization including Vice President, Communications and Director of Public Relations. During his tenure, he gained extensive experience with destination marketing, brand development, destination research, consumer and industry social media, web site development, blog creation and management and photography and video production. 

Blandford led PR missions in European and Asian tourism markets and worked in tandem with a broader travel trade team in the city, state and with partnering states. He wrote Visit Seattle’s crisis communications plan and managed events and business recovery initiatives related to WTO, the Nisqually earthquake, 9/11 and the 2008 recession. 

He is a long-time member of the U.S. Travel Association’s Communications Committee, actively supporting and defending the national travel and tourism industry through policy, public affairs and communications. Blandford is a current member of Destination International’s Advocacy Committee and a 20-year member of the Society of American Travel Writers and Public Relations Society of American, serving in various leadership roles with both associations. 

“We’ve got a lot of work to do,” said Blandford. “This industry needs support, and we’ll need to find new ways to promote and sustain travel during the ongoing COVID-19 issue. I’m committed to both, and to working with our industry partners.”

Covid-19: Utilizing the US CARES Act

3/31/20

Dear Partner, 

On March 27th, the President signed into law the “Coronavirus Aid, Relief, and Economic Security Act” (the CARES Act), the largest economic relief act in our country’s history. The tourism industry in Washington has been devastated by this crisis, but tourism-related businesses can find relief through new or strengthened existing federal programs as a result of this legislation.

Click here for a helpful guide to relief is available to different types of businesses or organizations.

Click here for an explanation of the Small Business Administration Coronavirus Economic Injury Disaster Loans. *Grants of up to $10,000 is available within three days, regardless of approval: A cash advance (grant) of the loan, up to $10,000, can be provided to the borrower upon request. SBA is required to provide the grant within three days of receiving the loan application. The grant is provided regardless of whether the borrower is ultimately approved for the loan and does not have to be repaid. 

Click here to learn about Small Business Express Loans. These are for small businesses who need quick a one-time loan for a major expense. Example: A restaurant needs to replace a walk-in refrigerator. 

Click here for a guide on the Emergency Stabilization Fund. 

Click here to learn about Economic Relief for Airports and Tourism, including Community Development Block Grants.

Here is more information on Business Tax Provisions including payroll tax deferral. Click here for more information.

It is expected that the U.S. Treasury, Small Business Association and other agencies will need some time to fully implement these resources and application features, though it is hoped that most will be operational in the next two weeks.

The Washington Tourism Alliance Launches showWAlove.com

FOR IMMEDIATE RELEASE
March 30, 2020

Media Contact:
Christina Pivarnik
(360) 531-0127/christina@pivarnik.com

The Washington Tourism Alliance (WTA) today launched showWAlove.com, a new online program to help support local Washington businesses during the COVID-19 crisis. Data from national tourism research firm Tourism Economics estimates that 4.6 million U.S. travel industry jobs may be lost by May 31 – roughly 40 percent of all tourism-related jobs. That constitutes more than 75,000 jobs in Washington State and means local restaurants, hotels, attractions, tour operators, and destination marketing organizations will bear the brunt of these losses.

Buy Now. Play Later.

While social distancing restrictions are in effect, the showWAlove.com offers a platform for Washingtonians to help hard-working business owners and employees. People can support their favorite local businesses by purchasing gift cards for future use. They can search for restaurants, lodgings and retail establishments by region or type of business and then connect with that business to buy gift cards.  

Business Assistance

Hundreds of businesses have gift card offers on showWAlove.com and inventory continues to grow. Businesses that don’t currently offer gift cards will be able to learn how to expand their online presence on the showWAlove.com website through webinars and additional resources. The WTA is committed to helping the small businesses in Washington use every tool available to get through this uncertain time.

“Recovery has to begin now,” said David Blandford, WTA Co-Chair. “This is just one initial measure of support and others will follow. We hope this program can help stabilize businesses and preserve jobs. Together we can show Washington’s tourism industry love during this unprecedented crisis.”

About the Washington Tourism Alliance

The Washington Tourism Alliance (WTA) is a 501[c]6 organization established by industry stakeholders with the sole mission to develop and sustain Washington State destination tourism marketing. The WTA procures and administers funds for state destination tourism marketing activities and creates and implements a strategic statewide destination marketing plan. www.watourismalliance.com

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